Cookie Policy
Effective date: May 05, 2026
Last updated: May 05, 2026
What are cookies?
This Cookie Policy explains what cookies are, how we use them, the types of cookies we use (i.e., the information we collect using cookies and how that information is used), and how to manage your cookie settings.
Cookies are small text files used to store small pieces of information. They are stored on your device when a website loads in your browser. These cookies help ensure that the website functions properly, enhance security, provide a better user experience, and analyse performance to identify what works and where improvements are needed.
How do we use cookies?
Like most online services, our website uses both first-party and third-party cookies for various purposes. First-party cookies are primarily necessary for the website to function properly and do not collect any personally identifiable data.
The third-party cookies used on our website primarily help us understand how the website performs, track how you interact with it, keep our services secure, deliver relevant advertisements, and enhance your overall user experience while improving the speed of your future interactions with our website.
Types of cookies we use
Necessary
Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.
| Cookie | Duration | Description |
|---|---|---|
| cookieyes-consent | 1 year | CookieYes sets this cookie to remember users’ consent preferences so that their preferences are respected on subsequent visits to this site. It does not collect or store any personal information about the site visitors. |
Functional
Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.
| Cookie | Duration | Description |
|---|---|---|
| player | 1 year | Vimeo uses this cookie to save the user’s preferences when playing embedded videos from Vimeo. |
| Hubspot Collected Forms | 1 | Purpose and function:Non-HubSpot Form Capture: IBecuase we use Hubspot forms on our website, this endpoint collects data from forms that exist outside the HubSpot CMS and records them into our HubSpot CRM. How it Works: The collectedforms.js script (associated with this domain) detects <form> tags on this website and sends the submission data to HubSpot, allowing for a “set-it-and-forget-it” lead collection process.Data Gathering: It is used to pull information from external website forms, helping to populate your HubSpot database with leads without needing to manually build every form within the HubSpot editor. |
Analytics
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.
| Cookie | Duration | Description |
|---|---|---|
| __cf_bm | 1 hour | This cookie, set by Cloudflare, is used to support Cloudflare Bot Management. |
| __hssrc | session | This cookie is set by Hubspot whenever it changes the session cookie. The __hssrc cookie set to 1 indicates that the user has restarted the browser, and if the cookie does not exist, it is assumed to be a new session. |
| __hssc | 1 hour | HubSpot sets this cookie to keep track of sessions and to determine if HubSpot should increment the session number and timestamps in the __hstc cookie. |
| _ga_* | 1 year 1 month 4 days | Google Analytics sets this cookie to store and count page views. |
| _ga | 1 year 1 month 4 days | Google Analytics sets this cookie to calculate visitor, session and campaign data and track site usage for the site’s analytics report. The cookie stores information anonymously and assigns a randomly generated number to recognise unique visitors. |
| __hstc | 6 months | Hubspot set this main cookie for tracking visitors. It contains the domain, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). |
| hubspotutk | 6 months | HubSpot sets this cookie to keep track of the visitors to the website. This cookie is passed to HubSpot on form submission and used when deduplicating contacts. |
| vuid | 1 year 1 month 4 days | Vimeo installs this cookie to collect tracking information by setting a unique ID to embed videos on the website. |
| Hubspot CTAs | 1 year | This is a subdomain used by HubSpot to serve and track Calls-to-Action (CTAs), specifically for accounts located in the North America 2 (NA2) data region. It is not a phishing site, but a legitimate part of the HubSpot infrastructure designed to deliver button, banner, or pop-up CTA assets to websites and track engagement metrics like views and clicks. |
| Google Analytics Region | 1 year | Purpose: It is a dedicated endpoint for collecting measurement data, often used when stricter data residency or performance requirements are needed in specific regions like the EU. Function: It serves as a collection point for GA4, where data is received, potentially processed for location information, and then forwarded. Security: Data sent to this domain is sent over an encrypted HTTPS connection. |
| Hubspot tracking | 1 year | Referral source tracking |
| _hstc* | 1 year | Hubspot session timing |
Performance
Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.
| Cookie | Duration | Description |
|---|---|---|
| _cfuvid | session | Here is a breakdown of what _cfuvid does:Distinguishes Individual Users: It allows the Cloudflare Web Application Firewall (WAF) to differentiate between unique users who share the same IP address (such as users behind a NAT, proxy, or in an office).Enforces Rate Limits: By identifying unique visitors, Cloudflare can accurately apply rate-limiting rules, preventing a single, abusive IP from crashing a site, while allowing legitimate traffic from that same IP to continue. Enhances Security (Bot Protection): It helps ensure secure delivery of HubSpot content and forms, protecting against bots and malicious activity. Session-Based: The _cfuvid cookie generally expires at the end of the user’s session. Cloudflare sets this cookie to track users across sessions to optimize user experience by maintaining session consistency and providing personalized services |
| sync_active | Never Expires | This cookie is set by Vimeo and contains data on the visitor’s video-content preferences, so that the website remembers parameters such as preferred volume or video quality. |
| Vimeo Vendor Module | 1 year | Key functions of vimeocdn.com include:Global Video Delivery: Delivers video content quickly by caching data on servers close to the user. High-Quality Streaming: Ensures smooth playback of high-definition and 4K, ad-free, and branded video content. Reliable Hosting: Supports embedded videos on external websites, portfolio showcases, and live events.Performance Optimization: Reduces latency and buffering for a better viewing experienceIt is primarily used by Vimeo to deliver its video hosting services to users, including creators, businesses, and enterprise organizations. |
| Vimeo Akamai Content Delivery Tool | 1 year | A content delivery hostname used by Vimeo and powered by the Akamai content delivery network. It serves adaptive-bitrate video content (VOD). Function: It hosts the actual video segments (files) for streaming on various websites that embed Vimeo content. “Adaptive”: Ensures the best quality video is played based on the user’s connection speed, changing quality automatically. “ak” (Akamai): Indicates the content is delivered via Akamai, a large CDN used by Vimeo to improve video loading times. |
| _cfuvid | 1 year | This cookie is set by HubSpot’s CDN provider because of their rate limiting policies. It expires at the end of the session. Learn more about Cloudflare cookies. |
| _cf_bm | 1 year | This cookie is set by HubSpot’s CDN provider and is a necessary cookie for bot protection. It expires in 30 minutes. Learn more about Cloudflare cookies. |
Manage cookie preferences
You can modify your cookie settings anytime by clicking the ‘Consent Preferences’ button above. This will allow you to revisit the cookie consent banner and update your preferences or withdraw your consent immediately.
Additionally, different browsers offer various methods to block and delete cookies used by websites. You can adjust your browser settings to block or delete cookies. Below are links to support documents on how to manage and delete cookies in major web browsers.
Chrome: https://support.google.com/accounts/answer/32050
Safari: https://support.apple.com/en-in/guide/safari/sfri11471/mac
Internet Explorer: https://support.microsoft.com/en-us/topic/how-to-delete-cookie-files-in-internet-explorer-bca9446f-d873-78de-77ba-d42645fa52fc
If you are using a different web browser, please refer to its official support documentation.